90% of All Real Estate Consultants of Pakistan Make Only 10% of the Sales, Find Out What the Top 10% Are Doing Differently?

Every now and then, we like to cover tips, strategies and tactics used by real estate pros in Islamabad and Pakistan.

See every property dealer or consultant puts in more or less the same amount of time.

Then why is it that some end up closing a lot more deals than others do?

Some people would cut me short here and say everything is from Allah.

And I don't disagree with you one bit.

But tell me something; don't you think Allah, the Almighty would favor those who work the hardest and then ask for His favors?

My point is simple: God helps those who help themselves, if you cannot help yourself, you should not use the will of God as an excuse for actions that you choose to take or not take.

Remember, in real estate or for that matter any other field, those making the greatest amounts of money are the ones who are putting in the greatest amounts of effort.

You may not see it, but that's because they may not be willing to share the secrets that make them so successful.

Relax, that's what I'm here for.

I'll tell you exactly how the pros do it. I'll make you even better than them. I'll give you the techniques we use for our US and Canada real estate clients. 

It won't happen overnight but if you stick to the tips and guidelines offered in this guide, you'll get there soon enough.

We'll get you ahead of the average Pakistani property consultant and alongside the top brass.

But you must first promise to use this newfound knowledge for helping other people, not manipulating with them. That's the only way it works.

Over the years, man has mastered the science that determines the actions a person is likely to take.

In the marketing world, we refer to this behavioral science as persuasive tactics. Mastering these skills will get you very far in selling pretty much anything.

The Golden Principle of Sales

Sales is difficult when you try to sell someone a product.

Sales becomes easy when you stop trying to sell to somebody.

Don't sell, consult!

Consult about the real estate client's needs. What problem is he trying to solve? Find out how to solve that problem and then solve it for him.

The most successful consultants make the most amounts of money.

How to Make Good Money in Pakistani Real Estate Sector?

Broadly, you can make money in the Pakistani real estate sector only in 2 ways:

You can either help someone achieve their goals

OR

You can help them solve their problems.

How to Sell to Real Estate Clients in Islamabad and Pakistan?

There are two processes you can follow:

You can either prospect and look hungrily for clients. Cold calling is an example.

OR

You can follow the process used by the pros

It's this second process that I've learned from the industry pros and I try to follow and advocate.

This is about adding value in client's life, and then using that to forge long-term relationships with the clients.

That's the kind of approach you need.

Does this mean you stop prospecting or cold-calling?

I won't ask you to do that right away. Take the time to learn how to market to real estate clients correctly.

Start by thinking what your client needs and then do something about it.

Help them in any way you can. Keep discussing options for solving their problems or achieving their goals until you have so much leverage over them that they are obliged to reciprocate by taking one of the several desired actions that you propose.

You'll see by now that this is not a get rich quick scheme.

When I started this blog back in 2015, I was in Dubai. But I saw a lot of promise in Pakistani real estate.

I will keep sharing the tips and tricks that help in maximizing leads and sales. Most of the processes can easily be mastered by just about anyone.

If you need help finding online real estate leads from Facebook, YouTube and other platforms, get in touch with me. I help real estate consultants all over Pakistan. If you have any queries related to the real estate of Islamabad, Rawalpindi and Bahria Town phase I - VIII, type in the comments below.

Top Property Portals of Pakistan

Today, I would like to write about Pakistan's top property portals. Pakistan has a vibrant real estate market. Some people think that there are too many scammers in the real estate market. However, they need to keep in mind that scammers are going to be in just about any profitable industry of the world, and this is not just limited to real estate sector of Pakistan. You'll even find scammers in places like China and the UAE, which are otherwise world's top business destinations.

Actually, it is to keep you safe from scammers in the market that we keep highlighting the top portals and projects from time to time. This guide also seeks to achieve that purpose.

Here are the top property portals of Pakistan. However, keep in mind that you still need to use your better sense and judgment to filter through the ads and inspect different options thoroughly.

Never rush into any major decision in life, and real estate is no different! You'll always be safe.

Without any further delay, let's start exploring different options:

Olx

Olx is Pakistan's top classifieds website. It connects buyers and sellers directly, though agents too often advertise their listings on Olx.

Olx also released featured sections to its site, and anyone looking to urgently dispose of their assets can consider availing that feature.

Olx has a very light ap and makes finding your next property a breeze.

Zameen

Where Olx is an online marketplace for all kinds of products and services that you can think of, Zameen is an exclusive, real-estate only listings service. It is Pakistan's top property portal and the growth has been phenomenal.

We have personally interacted with some of Zameen.com's staff, especially from their marketing team, and we have found them to be very polished.

Mr. Haseeb was overseeing Bahria Phase 7-8 chapter, and as per my understanding, has now been tasked more serious responsibilities in the company. 

We wish professional companies like Zameen success. They are contributing positively to economy, making jobs, and doing exceptional work through the use of cutting-edge technology. Keep up the great work.

Other Portals

There are many other portals like Homes Pakistan, RightProperty and Prop (Lamudi changed to Prop). But these are not the go-to destinations of people looking to buy and sell property. Again, when dealing with anyone, always be careful. Try to get referrals about consultants from the people you know. Always check different options and never rush into any deal in your life!

The Shard is Coming to Bahria Town, Wait What?

Bahria Town is known to house iconic miniatures of popular monuments and landmarks from across the world. I mean, we have the Eiffel Tower, and then some Egyptian sculptures. And now, a new concept is coming to Bahria Town.

No, before you even start getting excited, this is not a project of Bahria Town. In fact, a real estate consultant was thinking of constructing a replica of the Shard London.

The project still in its planning phase, is still a secret and hasn't been finalized yet, so I will post updates if you have any questions for this.

But the general locality is going to be in the vicinity of the Dominium Mall.

The Shard is the tallest building in the UK. This is a developing story and I will be posting relevant updates on it from time to time.

Attractive Investment Opportunities in Gulberg Islamabad

Today, I have the distinct pleasure of covering the iconic Gulberg Greens. A project of Gulberg, the town boasts vast stretch of roads, iconic buildings, and a modern lifestyle.

The wide roads promise quick, unhindered access to your doorstep. Vigilant security squad conducts round the clock surveillance of the premises.

Gulberg offers quick unhindered access to both Rawalpindi and Islamabad. The Islamabad Expressway has only recently been expanded from Karal to Gulberg and the Gulberg roundabout was also completed in the same time frame.

What's more, the roundabout is also lined with leading food outlets and some old buildings like Honda Avenue and filling station.

The Telenor HQ is a prominent landscape of the area.

Investment Opportunities in Gulberg

There are a number of investment opportunities in Gulberg:

A completed project alongside a sister project under construction.

An ongoing project in a line of many.

That's all for now. I'm leaving residential projects of Gulberg for another day.

Market your Property in Islamabad with Drones

The use of drones for marketing real estate is a fantastic idea. I've always advocated its use, and I'm so glad that my good friend and realtor Umair Khan has implemented it in this video.

The editing effects are an added plus that don't take too much time.

Thumbs up for the great effort and hope to see even more innovative ideas from young real estate professionals of Pakistan.

If you need any assistance in marketing your real estate portfolio, just leave a message in the comments.

Best Investment Opportunity in Islamabad

An ideal investment opportunity in Islamabad

Make your dream home in Islamabad

CDA sector plot size sheet:

35x70 almost equals 272 sq yd or 10.88 marlas

CDA plot size sheet

Complete Documentation

Documents in hand, contact today to schedule visit and get details.

Owner selling plot very urgently due to owner going abroad.

G-14: One of Best Residential Sectors of Islamabad

Invest in Islamabad

Top Reasons to Invest in this Property

• Don’t miss this opportunity to invest and make great profits in a lucrative CDA sector.
• Don’t miss the opportunity to invest in the heart of Islamabad.
• G-14 is one of best residential sectors of CDA. It has access to all amenities and is within easy approach of Airport, Islamabad and Rawalpindi.
• Due to shift of Islamabad Airport, the value of property in G-14 and associated sectors is rising even more rapidly.
• The most peaceful and green city on Earth

Islamabad, the most peaceful and green city on Earth

Other Features of this Property

• Best roads and complete infrastructure
• Schools, hospitals, roads all available
• Offering the best lifestyle of CDA  sectors of Islamabad
• Access to all utilities

Make all your dreams come true

To invest in Islamabad today, contact: Rizwan

Online Marketing Strategy for Real Estate Websites in Pakistan

In this post, Homes n Farms will discuss their reason for existence, their future goals, and their content marketing and SEO strategy. In a short span of time, Homes n Farms has grown into a major real estate entity of the twin cities. We owe our success entirely to the entrepreneurial efforts of our digital marketing provider. Thanks to their efforts, we have managed to rank on Google’s top pages for important search queries that our customers use to look for our products and services.

Homes n Farms is a real estate service in Pakistan. It focuses on Rawalpindi and Islamabad mostly, but from time to time, we post real estate updates from other cities as well.

This website bases its online marketing strategy entirely on on-page and off-page SEO strategies customized for the real estate sector of Pakistan. We have started off on great footing. It is now for us to build this portal and make it a nationwide community of real estate enthusiasts in Pakistan.

With the tourism sector of Pakistan undergoing rapid changes, we are also looking to expand our horizon and serve our international audience with relevant accommodations and lodgings options that will make their stay as comfortable as possible in this great country. More on that in another post.

Online Real Estate Marketing in Pakistan

The real estate sector of Pakistan is highly developed. The country is undergoing enormous developments under the new Imran Khan-led government. Real estate tycoons like Malik Riaz are under strictest government scrutiny the likes of which haven’t been witnessed in the history of Pakistan.

New regulations are also being finalized. Government’s anti-encroachment drive is yet another symbol of the state establishing its writ in sectors that formerly defied and even challenged it.

For new real estate investors, this is definitely good news. However, there are many investors who have invested great fortunes in projects like Bahria Town Karachi, whose future remains uncertain. However, it is expected that the end-consumers who have invested in Bahria Town and other related projects that have come under scrutiny today won’t be affected by these developments.

For real estate marketers, there is a sea of opportunities presented by Pakistan’s real estate sector. If you want to grasp these opportunities, then a good start would be to invest in a real estate website.

Make sure that your website is simple, user-friendly and search engine optimized. This ensures that Google’s crawlers can effortlessly skim the information on your website.

Always focus on high quality niche-related content on your real estate website. This cannot be stressed enough. Keep your readers in mind when creating content. Strive to make content that is accurate, compelling, robus and well-written. Also, try to post consistently as it increases your readers’ trust for your blog or website.

Aside from high quality content, the other important task you should focus on is getting high quality links to your real estate website. Ideally, the links should be from other real estate websites in Pakistan. However, links from random, non-niche related but authoritative websites are also quite effective.

If you look at it, both backlinks and quality content complement one another. You cannot have one without the other and vice versa.

Guest posting is a very effective strategy to harness the massive potential of authoritative websites in your niche and develop high quality content that serves their audiences’ needs. In many cases, you are allowed to link back to your own website. This is one of the most effective SEO link building strategies of 2019.

In Pakistan, Zameen.com and Olx are two popular real estate portals. Zameen has a forum. Strive to be active on that forum and add genuine value to their visitors. At the same time, you can also get in touch with their administrator to check their guest posting requirements.

The same goes for any potential website where you want to guest post. It can also be the official blog of a leading newspaper of the country, like the Express Tribune.

Olx allows you to post online real estate listings. This is another useful portal where you can give good exposure to your website. If a real estate listing doesn’t allow you to post a link in the ad description, you can attach an image to the listing and visually share your website to get some mileage.

Social bookmarks are still relevant even in 2019, so make full use of social bookmarking websites relevant to Pakistan to link back to your real estate website. At the same time, it also helps to link to your website from your favorite social networks.

If you continue this practice, then it’s not too long before you’ll discover the amazing potential of internet marketing in turning your real estate business around. Alternatively, it also helps to consult a professional to help you with your online marketing activity. I’d strongly recommend you to check out this guest posting service, to whom we owe our great success.